Media Release

June 19, 2007

HERO CERTIFIED BURGERS STEERS FLOAT AROUND PRIDE PARADE
Hero Certified Burgers Joins the 2007 Pride Parade With Their Very Own Float Featuring a Larger Than Life Artificial Steer
 

(Toronto, Ontario—June 2007)
Hero Certified Burgers takes pride in announcing our participation in the Toronto Gay Pride Parade 2007.  Hero Certified Burgers has always taken steps to be involved in the communities around Toronto and the surrounding areas to make a difference for the people who become our guests.  With this in mind Hero Certified Burgers has entered a float featuring a nearly 12 foot tall artificial steer in the 2007 Gay Pride Parade to take place on June 24th 2007 at 2pm. 

The Pride Parade starts at the corner of Bloor Street East and Church Street, moves westward to Yonge Street, proceeds south on Yonge Street to Gerrard Street, moves east on Gerrard Street and finishes at Church Street.

Hero Certified Burgers use nothing but 100% Angus Beef for our hamburgers.  Using no additives or preservatives, and beef that contains no hormones or antibiotics, we make the freshest and juiciest hamburgers possible.  We maintain that ideal of quality and freshness for all of our newest menu creations and of course for all of your favourites including our fresh cut fries, our Soul Burger (certified 100% vegan),  our steak sandwich, our grilled chicken breast, our Big Frank 100% Pure Beef Hot Dog, and of course all our gourmet toppings, condiments and side orders .

Join us on June 24th and find out for yourself why we feel that every Hero makes a difference.

For more information please contact:

John Lettieri
Director of Franchising
129 Turbine Drive
Toronto, Ontario M9L 2S7
Tel: 416.740.2304
Fax: 416.740.5398

For more information or franchise applications please visit www.lettiericafe.com or www.heroburgers.com